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Overview
What you will learn
- At the end of the Social Media and Online Marketing course from International Business School, The Hague Netherlands participants will have acquired knowledge about marketing strategy and use of online platforms.
Teaching methods
- The course will be a mixture of lectures, case studies and practical exercises.
Programme Structure
Topics addressed are:
- Understand social media and SMM
- Create a social media strategy
- Identifying a target audience
- Understand social media advertising
- Successful and unsuccessful SMM campaigns
- Creating profiles and running campaigns on SM
- Platforms: Facebook, LinkedIn and Twitter
- SMM goals and metrics
- Search Engine Optimization
- (SEO)
- Measure and analyse site traffic using Google
- Analytics
Key information
Duration
- Full-time
- 14 days
Start dates & application deadlines
We did our best, but couldn't find the next application deadline and start date information online.
More details
- Contact the university for information about the start dates.
Language
English
Delivered
On Campus
Campus Location
- Den Haag, Netherlands
Disciplines
Media Studies & Mass Media View 4 other Short Courses in Media Studies & Mass Media in NetherlandsWhat students do after studying
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Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- A copy of your passport
- A registration fee of €100 (non-refundable);
- A filled application form
- A copy of your highest qualification.
Tuition Fees
Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.
-
International Applies to you
Applies to youNon-residents100 EUR / full≈ 100 EUR / full -
Domestic Applies to you
Applies to youCitizens or residents100 EUR / full≈ 100 EUR / full
Additional Details
- A registration fee of €100 (non-refundable);
Living costs
Den Haag
Netherlands
780 - 1170 EUR / month
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
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