Overview
About the program
The CMBP - China Management and Business Program offers a unique and intensive set of crash courses designed to equip a high-power group of prospective managers and entrepreneurs with strategic skills in the areas of business internationalization, cross-cultural management and creative entrepreneurship, with a focus on China and Europe.
The CMBP curriculum has been specifically designed by an international team of scholars of contemporary China together with European executive education specialists and China-based professionals. All faculty members are accomplished business executives, legal professionals and academics from some of the world’s best universities and most dynamic companies.
The program offered by The TOChina Hub aims to respond to the growing demand for highly-qualified profiles combining substantive competence on China and Europe, good command of the basics of international business, and an entrepreneurial spirit free of naiveté.
Programme Structure
Modules include:
- Geopolitics of China-EU relations
- China-EU Business Relations
- Marketing & Product Development
- VUCA Era Opportunities & Emerging Markets
- Problem Solving & Decision Making
- Strategy in China
- Doing business in China
Key information
Duration
- Part-time
- 1 months
Start dates & application deadlines
- Starting
- Apply before
-
- Applications are processed on a first come, first served basis.
Language
Delivered
Campus Location
- Beijing, China
Disciplines
International Business Asian studies View 3 other Short Courses in Asian studies in ChinaWhat students do after studying
Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- Fluency in Mandarin Chinese is not required. Full command of the English language is absolutely necessary, as the working language of the program is English.
- Participants will be selected among those applicants who can make the strongest case as to their competent commitment to a business/managerial career with China at its core. Applicants will be evaluated according to their qualifications, motivation, and potential.
Tuition Fees
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International Applies to you
Applies to youNon-residents4500 EUR / full≈ 4500 EUR / full -
EU/EEA Applies to you
Applies to youEU/EEA Nationals4500 EUR / full≈ 4500 EUR / full
Additional Details
- EUR 2,900 for applicants from the three Steering Partners
- EUR 3,900 for applicants from partner institutions
- EUR 4,500 for all other candidates