Highlights
Tuition fee
4400 USD / full
4400 USD / full
4400 USD / full
Unknown
Tuition fee
4400 USD / full
4400 USD / full
4400 USD / full
Unknown
Duration
6 months
Duration
6 months
Apply date
Anytime
Anytime
Unknown
Apply date
Anytime
Anytime
Unknown
Start date
Unknown
Start date
Unknown
Campus location
Riverside, United States
Campus location
Riverside, United States
Taught in
English
Taught in
English

About

The rise of digital technology has changed the traditional marketing model. Companies now face the expansion of social media channels, the growing power of connected customers, and an explosion of new digital tools.  Digital Marketing in a Global Context is offered at University of California, Riverside.

Overview

To be successful, marketers must understand the big picture and be able to plan, implement and measure digital marketing strategies that are appropriate for today's customers, and align strategies with their traditional marketing and business goals.

Key facts

  •  Find a path to growth, and gain the skills to learn how to effectively adjust your marketing strategy in a changing and innovative business environment. 
  • Digital Marketing in a Global Context is offered at University of California, Riverside.

Programme Structure

Course include:

  • Valuable insight into marketing trends

  • Strategic design techniques to achieve effective solutions

  • Methods to analyze customer psychology

  • How to drive marketing strategy application

Key information

Duration

  • Full-time
    • 6 months

Start dates & application deadlines

Language

English, Chinese (Mandarin)

Delivered

Blended

Campus Location

  • Riverside, United States

What students do after studying

Join for free or log in to access our complete career info list.

Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

We are not aware of any English requirements for this programme.

Other requirements

General requirements

For more information please visit the university's website

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.
  • International

    Non-residents
    4400 USD / full
    4400 USD / full
  • Out-of-State
    4400 USD / full
    4400 USD / full
  • Domestic

    In-State
    4400 USD / full
    4400 USD / full

Living costs

Riverside

United States
1100 - 1600 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Our partners

Digital Marketing in a Global Context
University of California, Riverside
Digital Marketing in a Global Context
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University of California, Riverside

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