Entrepreneurship in Technology and Health KTH Royal Institute of Technology

Overview

What you will study

The Entrepreneurship in Technology and Health course, offered by KTH Royal Institute of Technology, content is divided into three sections: 

• Marketing

• Business and innovation and 

• Regulatory aspects of innovative technologies

Students will learn key concepts of market and need analysis, distribution solution, competitor analysis, pricing and sustainable development. Students will learn how to apply business models and commercialisation strategies, conduct alpha-beta pilot tests and develop a financial plan.

The course provides conceptual aspects to entrepreneurship in the organisational contexts and regulatory aspects such as basic intellectual property rights and procurement policy.  As a final assignment, student will develop their own business plan for an innovative technology for health and well-being.

After completing the course, the student should demonstrate proficiency in:

• value innovation and business concept development with, eg. "KTH Innovation readiness level."

• analyse needs, market and pricing

• analyse competitors, stakeholders and distribution solutions

• evaluate fundamental intellectual property rights for a business concept

• explain relevant aspects of sustainable development

• explain procurement and interaction between private and public actors

• evaluates strategies and business models for commercialization

• apply entrepreneurial leadership by involving potential customers, partners or suppliers in business concept development

• develop business communication by presenting ideas in public domain

• create a business plan including conduct of alpha-beta and pilot tests and a financial plan