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Overview
Ideal for entrepreneurs, entry-level employees, and students entering corporate or public sectors, this Business Communication Skills course enhances both strategic communication ability and digital fluency. A quality-assured certificate from the University of the Witwatersrand, Johannesburg is issued on successful completion.
What you will learn
Students will explore the role of digitisation, social media, leadership styles, and intercultural dynamics in professional communication. Practical skills such as proposal writing, report preparation, personal branding, meeting management, and business presentations are developed through applied exercises and real-world scenarios.
Students will also examine barriers to communication, analyse two-way models, and utilise information and communication technologies (ICTs) effectively.
Programme Structure
Topics include:
- The relevance of digitisation in 21st-century business communication
- Globalisation and business communication
- Entrepreneurship and communication
- Communication models
- Social media and communication
- Problem-solving and business communication
- Barriers to communication
- Verbal and non-verbal communication
- Interpersonal and small group communication
- Leadership styles and communication
- Cultural identity and communication
- Meeting protocol and documentation
- Using information and communication technologies (ICTs) effectively in business communication
- Personal branding in communication
- Effective communication in reports
- Using graphics in business communication and presentations
- Preparing a business plan for a new business concept
- Tenders and proposals
- Writing an executive summary
Key information
Duration
- Part-time
- 2 months
Start dates & application deadlines
- Starting
- Apply before
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Language
English
Delivered
Online
Campus Location
- Johannesburg, South Africa
Disciplines
Business Administration Corporate Communication View 7 other Short Courses in Corporate Communication in South AfricaWhat students do after studying
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Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- National Senior Certificate (NSC) or equivalent (NQF 4) with sufficient competency in English
- Relevant work experience may be considered as an alternative access route in the case of owners of small businesses or similar.
Tuition Fees
Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.
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International Applies to you
Applies to youNon-residents19926 ZAR / full≈ 19926 ZAR / full -
Domestic Applies to you
Applies to youCitizens or residents19926 ZAR / full≈ 19926 ZAR / full
Funding
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