Overview
Throughout the Digital Advertising course from Udacity you'll learn that consumers are increasingly spending more of their time online through a variety of connected devices. Advertisers can now promote their products or services through targeted display, video and audio ads in a way that is non-disruptive - and increasingly integrated into the digital experience for these customers.
Key facts:
To optimize your success in this program, we've created a list of prerequisites and recommendations to help you prepare for the curriculum.
Projects are based on real-world scenarios and challenges, allowingyou to apply the skills you learn to practical situations, while givingyou real hands-on experience.- Gain proven experience
- Retain knowledge longer
- Apply new skills immediately
Programme Structure
Courses include:
- Multichannel Formats
- Programmatic Technology
- Campaign Planning
- Campaign Management
- Plan a Multichannel Ad Campaign
- Jobs in Display Advertising
Key information
Duration
- Part-time
- 2 days
Start dates & application deadlines
Language
Delivered
Campus Location
- Mountain View, United States
Disciplines
Digital Marketing View 75 other Short Courses in Digital Marketing in United StatesWhat students do after studying
Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
Prior to enrolling, you should have the following knowledge:
- Marketing channels
- Marketing objectives
- Marketing metrics
- Value proposition
- Branding strategy
- Marketing fundamentals
- Acquisition funnels
- Empathy maps
- User personas
- Customer journey maps
You will also need to be able to communicate fluently and professionally in written and spoken English.
Tuition Fees
Additional Details
This program can be paid for with the Udacity subscription.